While our ‘MAKE ME ONE’ buying option is nothing new in the fashion industry. Since the Covid-19 pandemic catalysed lockdowns all over the world last year paralysing bricks-and-mortar retail, this efficient production system has exploded - particularly among independent brands.
ROWDY BAGS UK flipped to including a made-to-order model for out-of-stock items during the COVID-19 outbreak when there were limited artisans in the factory.
What does ‘MAKE ME ONE’ mean?
When shopping on our online store, you may have noticed a couple of items are available on MAKE ME ONE.
MAKE ME ONE refers to a flexible fulfilment model which enables customers to access products according to their specific needs at a specific time. Production on these leather bags will only start after an order for a specific item has been received.
ROWDY BAGS UK made the switch to incorporate the MAKE ONE model for several reasons:
Besides the obvious benefits of receiving a handmade product in the exact shade and style you fancy, in the grander scheme of things, the fashion industry has a big waste problem. Did you know that the industry produces an estimated 92 million tons of textile waste globally each year? According to the Ellen MacArthur Foundation in 2017, one garbage truck-worth of textiles goes straight to the landfill or, wait for it...is burned.
This is where the MAKE ME ONE model is an attractive model in more ways than one. In comparison to the us to reduce overproduction and minimise waste - the effects of which can be costly both for small business and the environment.
MAKE ME ONE also eliminates the risk that comes with the unpredictable consumer behaviour, given the current economic and social climate
Lastly, the MAKE ME ONE model means tracking customer product preferences allowing us to get to know you and what you like.
It may take a little longer to receive, but we need to rekindle the romance and excitement of receiving an item that is handmade for you, an item as unique as you are.
At ROWDY BAGS UK, any items unavailable in stock will remain available to order. MAKE ME ONE leather bags will be handmade for you & delivered in 10 to 15 days.